SMS & Acceptable Use Policy

1. Who this applies to

This policy applies to every business that uses TradeReach AI, to everyone using its account, and to every text, setting and phone number in the Service. It forms part of our Terms of Service.

2. What TradeReach is for

TradeReach is for responding to genuine enquiries: an automated reply to someone who just called your business, the follow-up questions about that enquiry, and your own replies in that conversation.

3. What is not allowed

• Marketing or promotional campaigns, bulk messaging, or texting people who have not contacted your business.
• Using bought, rented or scraped contact lists.
• Impersonating another person or business, or hiding who is sending.
• False, misleading or deceptive content.
• Harassment, threats, hate or discrimination.
• Phishing, malware, scams or links meant to deceive.
• Content about illegal goods or services, or content that providers or carriers prohibit.
• Asking for or sending sensitive information, such as health or financial details or identity documents, unless it is truly needed for the job.
• Trying to get around opt-outs, rate limits or carrier filtering, or using your TradeReach number for anything other than the Service.

4. Your legal responsibilities

You decide who your business communicates with, so you are responsible for making sure each message is lawful. In Australia, the Spam Act 2003 requires commercial messages to be sent with consent, to identify the sender and to include a working way to unsubscribe. A missed call is not in itself consent to receive marketing. Replies about a person's own enquiry are different from marketing, but you should assess your own situation, keep records that support it and stop when someone withdraws consent.

Privacy and consumer protection laws also apply to how you use the details callers give you.

5. Identifying your business

The first automated text to each caller names your business, says it is an automated reply and tells them to reply STOP to opt out. The Service checks every opening text for the automated-reply notice and the opt-out instruction before sending it. Keep your business name in the dashboard accurate, because it is used in that text.

6. Opt-outs

• When someone replies STOP, UNSUBSCRIBE or OPT OUT (and some similar phrases), they get one confirmation and no further texts from your business, including after any later missed calls.
• They can opt back in by replying START or UNSTOP.
• Opt-outs reported by carriers or our provider are honoured too.
• Opting out costs the person nothing and does not require them to log in or contact you.
• You must not re-add, contact by other means to pressure, or otherwise work around an opt-out.

7. Volumes and fair use

Your plan sets your monthly SMS allowance, and texting pauses when it and any packs are used up. Each plan also has a fair-use level for incoming texts. We, our providers and carriers may apply rate limits and checks against fraud and spam.

8. Phone numbers

Numbers are assigned subject to availability, verification and the rules of our provider and Australian regulators. You may use your number only for the Service while your subscription is active.

9. Enforcement

If we believe this policy is being broken, we may block messages, pause texting, suspend a number or the account, or end the agreement, in proportion to the problem and as our Terms describe. Carriers and providers may also act on their own. We may keep relevant records and cooperate with lawful requests from authorities.

To report misuse of a TradeReach number, email support@tradereach.net.

10. Shared responsibility

We build safeguards into the Service, such as automated identification, opt-out handling and allowance limits. You remain responsible for your business's messages and for meeting the legal obligations that apply to you; we remain responsible for our own.